This Time I Mean It

Getting Past What Holds You Back with Baby Boomer Weight Loss Expert Scott 'Q' Marcus

  • Home
  • Change Habits
    • 21 Day Habit Change.com
  • Blog
    • Newspaper Column
    • Motivational Monday
  • Work With Scott
    • Meet Scott
    • Scott’s Powerful Fun Style
    • For Meeting Planners
    • Speaking Topics
    • What Conference Attendees Say
    • Book Scott to Speak
  • Shop
  • Meet Scott
  • Testimonials
  • Contact Us
    • Sign up for the FREE ezine
You are here: Home / Archives for baz luhrmann

Brilliant Ad Campaign from Australia

January 18, 2009 by Scott "Q" Marcus Leave a Comment

As I’ve said before: “People don’t buy what they need, they buy what they want. (They back it with logic.)” What that means is the that people (um, that’s you, me, and your customers) first respond to the feelings of the message. Then – and only then – do they analyze the details, deciding if they want to buy.

With that in mind, Tourism Australia has launched this absolutely brilliant ad campaign.

[Read more…]

Filed Under: Business Goals, Communicating, Misc, Video Tagged With: ad campaign, advertising, australia tourism, baz luhrmann, consistency of message, effective marketing, feelings, tourism australia, tv advertising, Understanding customers

Search the Site

Search Products

Blog Categories

Recent Posts

  • Scared of my Shadow
  • You are not who you think you were
  • Who are you? Are you sure?
  • Exasperating – the verb
  • Change your thinking, change your life.

Book An Appointment With Scott

Get a free coaching call by following this link. No obligation.

Contact Us Today

Scott "Q" Marcus
707 834.4090
scottq@thistimeimeanit.com
======
Join Scott's mailing list at http://eepurl.com/LsSIX

Product Categories

  • Accessories
  • Books
  • Coaching Programs
  • DVDs and CDs
  • Instant Downloads
  • Kindle Books
  • Seminars
  • Shirts
  • Site Advertising
  • subscription
  • Uncategorized

Book An Appointment

Recent Posts

  • Scared of my Shadow
  • You are not who you think you were
  • Who are you? Are you sure?
  • Exasperating – the verb
  • Change your thinking, change your life.

This Time I Mean It Copyright © 2023 · All rights reserved · Log in