I tend to be quite skeptical of insurance companies these days. (Who isn’t?) This ad caught my eye as I thought it was extremely clever – and with a powerful message. I feel good watching it. Something that triggers good feelings causes action. If you like that post, try these...None - this is really unique [...]
Continue reading...Saturday, February 20, 2010
One trend that has been consistent since the inception of the I3 is that the further into the future we look, the more optimistic we tend to be.
Continue reading...Friday, February 19, 2010
This so completely illustrates the power of attitude in a humorous fashion. Check it out. Extremely funny. If you like that post, try these...Brilliant Ad Campaign from Australia
Continue reading...Monday, February 15, 2010
All of these are legitimate companies that didn't spend quite enough time to consider how their online name might appear! These are not made up. Check them out yourself.
Continue reading...Wednesday, January 20, 2010
The purpose of the I3 (The International Inspiration Index) is to get a feel for how people are feeling, what’s bothering them, and their outlook for the future. It started in late April, 2009 and is published every one to two months. This month, we continue with short term as well as longer-term predictions! If [...]
Continue reading...Sunday, December 13, 2009
Finally, the big question, basically, "Where do you think we're going?" OK, I'll admit it, this is really a shot in the dark as none of us has a crystal ball. That said, people continue to be more optimistic about the long term than they are about the short term.
Continue reading...Friday, November 6, 2009
The purpose of the I3 (The International Inspiration Index) is to get a feel for how people are feeling, what’s bothering them, and their outlook for the future. It started in late April, 2009. Due to a great deal of traveling during September and October, I was not able to update it for almost two [...]
Continue reading...Tuesday, September 8, 2009
I bought a bottle of body wash last week. (My wife teases me that I spend more on that kind of stuff than she does.) I like Old Spice, not the newer scents, just the original. When I got it home, I noticed the back of the bottle. Very, very clever. If you like that [...]
Continue reading...Friday, September 4, 2009
Despite the dip in attitude last month, we've seen an upsurge this month. As a matter of fact, both are at the highest we've seen so far.
Continue reading...Sunday, July 26, 2009
Overall, the top five things that concern us overall for the entire three month run (i.e. highest averages) are: 1. Economy; 2. Environment; 3. My personal job; 4. Education; 5. Public Health In a nutshell, we are more optimistic about the long-term future (10 years) than about the short-term.
Continue reading...Saturday, July 25, 2009
We've all received those auto replies: "I am out of my office until hell freezes over. I will check my email when I return. In the meantime..." So, I thought, "Why not use the auto responder as a marketing tool even when I'm in town?"
Continue reading...Wednesday, June 17, 2009
Although April was not a full month, it rated a 3.4, so technically we could say that we’re feeling better in May than we were in April. Will we continue to move forward?
Continue reading...Saturday, June 13, 2009
So far today, God, my employees have been just great! They haven’t grumbled, lost tempers, gotten grumpy, nasty, selfish, over-indulgent, or told any customers to mind their own business and “figure it out for yourself!” I really am glad about that...
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Thursday, March 18, 2010
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